Posted on Wednesday December 4, 2024 by Gainesville CRA

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Block by Block Launches New Ambassador Program in Gainesville, FL

GAINESVILLE, FL (December 4, 2024) – Block by Block Ambassadors have taken to the streets in Downtown Gainesville for the start of a three-year program.

The new Ambassador Team will cover portions of downtown and West University Avenue seven days a week. Funding has been provided by the Gainesville Community Reinvestment Area (GRCA) and tax increment financing from a local redevelopment trust fund.

The team will focus on hospitality, outreach and cleaning with 14 Ambassadors, including seven Safety Ambassadors, two Cleaning Ambassadors, one Outreach Ambassador, one Operations Manager and other positions as needed.

“We would like to help be part of the revitalization of downtown, just by making people feel more comfortable being here,” Clayton Ratledge, Regional Vice President of Block by Block’s Southern Region, said about the program.

The district has been divided into three zones, West University Corridor, Downtown Zone 1 and Downtown Zone 2. Ambassadors will cover these zones strategically to improve district conditions.

Three zones make up Block by Block’s Ambassador Program in Downtown Gainesville. Shared via The Gainesville Sun and City of Gainesville.

Block by Block has a robust history working in downtowns since their first program launched in Louisville, KY in 1995. More than strictly a clean and safe service provider, Block by Block has developed an optimized operating model built on best practices, research, development and modern technology that has attracted partners in more than 150 locations nationwide, including improvement districts, parks, college campuses, transit systems and other public spaces.

For more information on Block by Block, visit https://www.blockbyblock.com/

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About Gainesville Community Reinvestment Area (GCRA)

“The GCRA is a department of the City of Gainesville Department reporting to the City Manager, governed by the City of Gainesville Commission, and guided by a citizen advisory board.”

For more information on GCRA, visit https://gainesvillecra.com/about-gcra-team/

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For more information on this new partnership, you can also visit: 

WCJB TV20: https://www.wcjb.com/2024/11/22/3-million-program-hopes-better-downtown-gainesville

Alachua Chronicle: https://alachuachronicle.com/gainesville-ambassadors-to-enhance-downtown-experience

Main Street Daily News: https://www.mainstreetdailynews.com/news/block-by-block-gainesville-program